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Ian McNair
Ian Wallace McNair (23 October 1933 – 30 October 2007) was a market research expert in Australia, known in the Australian market research industry,〔http://www.mrsa.com.au/index.cfm 〕 through the work of his father Bill McNair〔http://www.adb.online.anu.edu.au/biogs/A150320b.htm〕 and his own work. == Family == When Ian was born in 1933, his father Bill received news that the advertising agency he worked at, JWT, had won the Kelloggs advertising contract. For this reason, Ian almost acquired the name Ian Kellogg.〔("In the World of Market Research he Rated Strongly" ) ''Sydney Morning Herald''. 8 November 2007.〕 However the middle name Wallace was chosen for two reasons; it was the middle name of Bill's brother, but probably more so in recognition of William Wallace whose defeat of the English in 1298 was significant to the Scottish heritage of the McNair family.〔AMSRS (Eulogy for Ian McNair ) 〕
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